So it is about the money ...
according to Churchill Downs VP Tom Aronson.
It will make the race more compelling. The Derby doesn't need that much help over here. But when you look at where there could be growth, the internationalization of the race, and, more importantly, the internationalization of the betting, stand out as opportunities. The ultimate objective is to have a quality horse from overseas who supercharges betting on the race.
Perhaps they would be wiser to look further east (or is it west?) to Asia. Per race betting in Hong Kong is a staggering $14.8 million.
It will make the race more compelling. The Derby doesn't need that much help over here. But when you look at where there could be growth, the internationalization of the race, and, more importantly, the internationalization of the betting, stand out as opportunities. The ultimate objective is to have a quality horse from overseas who supercharges betting on the race.
Perhaps they would be wiser to look further east (or is it west?) to Asia. Per race betting in Hong Kong is a staggering $14.8 million.
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